Wednesday, April 21, 2010

New Destinations

New demention in destinations and lots of prizes

AFTER its success in grossing RM1.8 million sales at the Matta Fair in March, Firefly is aiming to soar again at the two-day Malaysia Domestic Tourism Fair (MDTF) at the Putra World Trade Centre, Kuala Lumpur from May 14.


Try out Firefly’s ATR Flight Simulator Challenge and see if you have what it takes to be a pilot


“There will be more than 100 travel packages for both airfare and ground arrangements tailored for everybody,” says its head of marketing and communications Angelina C. Fernandez.

Firefly will offer more new domestic destinations including routes served by Malaysia Airlines such as destinations in Sabah and Sarawak.

“Some of our packages will be very cost-efficient for groups. This will also cover ground travel. Some of our ground packages are guaranteed as the lowest in price,” she adds.

Prizes worth over RM250,000 in air tickets, hotels stays, spa treatments, meals and a wide range of merchandise are also up for grabs at the fair.

All buyers stand a chance to win a prize. Prizes are also given out through lucky dips and travel-themed games. Firefly’s top draw will be its ATR Flight Simulator Challenge where every pilot wannabe can have a near real experience to fly a plane. Winners will get free tickets to various destinations.
“We’ll be giving away tickets daily and the top ‘pilot’ of course gets the best ticket,” says Fernandez.

Scenarios on the simulator include flying at the Ipoh Airport as well as landing. Coaching will be given by qualified pilots and marks will be given on how well participants ma-nage their landings. Five minutes will be given for this challenge.

“As usual, we like to surprise our customers on site with more new things. We offer customers the best of the best,” she says.

Firefly is a wholly-owned subsidiary of Malaysia Airlines and was introduced as a “community airline” on April 3, 2007. Its flights operate from Penang and Subang in Selangor.

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